Capitalism[ edit ] Rationalization formed a central concept in the foundation of classical sociology, particularly with respect to the emphasis the discipline placed — by contrast with anthropology — on the nature of modern Western societies. The term was presented by the profoundly influential German antipositivist Max Weberthough its themes bear parallel with the critiques of modernity set forth by a number of scholars.
Webers rationalization is a product of growing science and technological advances. This means that there was a reduction in traditional hold on society which led to these practices.
Instead of our human behavior being motivated by customs and traditions, rationalization led to behaviors that were guided by reason and practicality. In the beginning this was seen in bureaucracies, it can now be seen in many aspects of society.
This process was also an important aspect to developing capitalism, which we have written about in previous blog posts. Weber created a metaphor: The Iron Cage of rationality, to describe what he saw as a dehumanizing process. However, regardless of its negative effects this technique is a successful business model and continues to grow in popularity and influence the way we go about living our lives.
Weber expressed that this principle is successful because it puts forth the importance of rules and practical results in formal organisations, institutions and bureaucracies. Efficiency, Calculability, Predictability and Control, which we will touch on a bit later.
Moving forward from Webers 19th century work, to the end of the 20th century, theorist George Ritzer found a new model for the rationality principle that included the classic golden arches as prime description.
Ritzer analyses how this well-known hamburger chain has impacted economic patterns and many other facets of our social life. However, it is important to note the comparisons Ritzer makes to Webers theories. One of the fundamental aspects of McDonaldization is that almost any task can and should be rationalized.
This meaning, taking a task, breaking it down into smaller tasks and repeating until all tasks have been broken down to the smallest possible level to find the single most efficient method for completion. All other methods are then deemed inefficient and should be discarded. Sounds a lot like the burger joint you worked in as a teen, right?
Johnny flips the burgers, Tina runs cash. All workers are isolated from one another and become masters of their given stations. It is unarguable that this method does work the fastest to get food out.
The drive-thru allows for faster service, customers get their own beverages and put away their own garbage.
It is a very fast way to grab some lunch and it is meticulously planned and organized to be that way. The result of this is an efficient and logical sequence of methods that can be completed the same way after every order. This is to ensure establishments produce the desired outcome of maximum profit.
This system is extremely predictable and easy to follow because all aspects of the process are easily controlled. Ritzer explains that the ultimate goal here is quantity or calculability as Rizer calls it and that becomes the measurement of good performance: Efficiency — The optimum method of completing a task, the rational determination of the best mode of production.
Individuality is not allowed.Marx, Durkheim and Weber are dead sociologists, but Bauman and May are still with us. Bauman and May's way of thinking sociologically is to consider our individual actions as part of webs of interdependency between people.
They conceptualise an interplay between our actions and what, at one point, they call the structure of the world. The book starts with social action and webs of.
|Weber & Rationalization Research Paper Starter - feelthefish.com||Marx, Durkheim, and Weber: Each of them has their own conception of what sociology is, and what it should ultimately do and achieve.|
|Viewing and Sustaining Our Lives||His father, Max Sr.|
|Acknowledgements||Auguste Comte Auguste Comte — first described the epistemological perspective of positivism in The Course in Positive Philosophya series of texts published between and|
|Thinking sociologically the Bauman and May way||Weber's Christmas presents to his parents, when he was thirteen years old, were two historical essays entitled "About the course of German history, with special reference to the positions of the Emperor and the Pope", and "About the Roman Imperial period from Constantine to the migration of nations".|
|Science and society booklist||Value-rational thought and action involve striving to find the most efficient way to achieve a valued goal or result.|
–––, / “The Profession and Vocation of Politics” in Max Weber: Political Writing. –––, / “Science as a Vocation” in From Max Weber. –––, / “The Protestant Sects and the Spirit of Capitalism” in From Max Weber.
–––, / Much like Weber’s view on rationalisation, Durkheim says the development of the division of labour has led to the decline of collective conscious, which is the sharing of similar beliefs and ways, are replaced with specialised and diverse individuals as a product of modernisation (Durkheim, ).
Video: Rationalization of Society: Definition & Examples Rationalization of society is a concept first explored by Max Weber. Learn more about the rationalization of society and see some examples, and then test your knowledge with a quiz. It was in the light of his theory on rationalization that Weber viewed both the progress and the growing disenchantment of Germany.
Rationality. H. H. Gerth and C. Wright Mills () described rationalization as the most fundamental element of Weber's philosophy of history. Sociologist Max Weber used the term rationalization to refer to the way in which daily life is organized socially to accommodate large numbers of people, and not necessarily to accommodate the way that individuals actually think.